Posted by Irene Koehler on January 30, 2012
To those of us who live and breathe social media every day, it is easy to forget that not everyone is as comfortable online as we are. In fact, many people have concerns about being too visible online and some don't want to be online, period. Yes, there are people who, by choice, do not have Facebook, Twitter or Google+ accounts. To my fellow social media aficionados, I realize this may come as a shock.

Posted by Irene Koehler on December 15, 2011
Social media is all the rage. All the cool kids are using it; at least, that's what the cool kids on the internet are telling us. The number of businesses on Facebook, Twitter, LinkedIn, Google+, and YouTube is mind-boggling, but the real question is how many of them are using the tools wisely?

Posted by Irene Koehler on December 8, 2011
Today's post is written specifically for those responsible for managing a Group on Facebook. Facebook Groups don't get as much buzz as Facebook Profiles (soon to be known as Timelines) and Facebook Pages. Still, there are many wonderful uses for Groups. I belong to many, including some business, community or family related. Serving as an Admin of a Facebook Group can be incredibly easy or a huge time commitment, depending on the size of the group and how closely the group's content is moderated.

Posted by Irene Koehler on October 28, 2011
If you're a Facebook user, you've probably noticed a lot of changes, especially on the homepage where you see updates from your Facebook friends. What you may not have noticed are the significant updates in how you manage your privacy, along with other new features and changes. Facebook is a wonderful tool for connecting with family and friends, as well as your favorite brands and businesses. In order to get the most out of your time on Facebook and to use it safely, it is critical that you understand how it works and how you can customize your settings in a way that is comfortable for you.